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NetScaler vs F5: View Comparison by Citrix
June 2009 - (Free Research) Tolly Performance Report: "Citrix NetScaler with nCore Outperforms F5 BIG-IP" shows you how Citrix NetScaler beat F5 in head-to-head tests - providing 3X faster Web traffic, lower latency and higher throughput.
Omega Selects Embedded Analytics to Enhance its Software by Tableau Software
June 2010 - (Free Research) Having clients export data to a spreadsheet to perform calculations and then struggling to display the reformatted information graphically is now a thing of the past. By leveraging Tableau Desktop, Visual Xpress does all of this, and more, in one easy step—saving users valuable time and improving their firms’ analytical capabilities.
IBM System z10™ Mainframe, HP Integrity, No Contest! by IBM
June 2009 - (Free Research) In this paper, expert mainframe and enterprise system analyst Software Strategies deeply compares and contrasts the IBM System z mainframe with the HP Integrity server family. This paper provides over 70 pages of in-depth analysis of 14 important differentiating selection factors for these major enterprise server platforms.
Sales Intelligence: The Secret to Sales Nirvana by IBM
January 2009 - (Free Research) Read this paper to learn about sales intelligence-- the external sources of information that a company uses to enhance sales force effectiveness. This Aberdeen Group report offers tips from best-in-class companies, including best practices related to data quality, sales force automation, and CRM solutions.
Maximizing CRM Effectiveness During Lean Times by Oracle Corporation
June 2009 - (Free Research) When the economy turns around, as it will, how will your organization be poised to take advantage of the next expansion? Read the latest white paper written by Steve Diamond, Sr. Director, Product Marketing at Oracle, to learn six areas your organization can focus on to improve business results.
Optimizing the E-Commerce Experience by Art Technology Group (ATG)
June 2010 - (Free Research) This paper discusses how online purveyors are upgrading their e-commerce platforms and making investments in next-gen technologies to enable cross-channel selling, segmentation and personalization, better search and navigation, and more. Continue reading to learn how optimization services have made optimizing the e-commerce experience a breeze.
Three Key Steps to B2B Marketing Optimization by Marketo
April 2010 - (Free Research) In B2B marketing, small changes can mean big differences to the success of marketing programs. But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
B2B eBusiness: Preparing For Online Liftoff by Art Technology Group (ATG)
June 2010 - (Free Research) This paper presents the differences between B2B companies and B2C companies approach to selling in the online channel. Continue reading to learn what B2B companies need to learn from B2C companies in order to ensure a successful online presence.
Retail’s Mobility Imperative: A Measured Approach to the Emerging Channel by BlackBerry
July 2010 - (Free Research) This study examines what’s driving retailers’ mobile strategies, where they’re focusing their time and money, and how they plan to measure their performance. In addition, view results of an exclusive survey of more than 300 executives at top U.S. retailers. Continue reading to learn more!
Realizing Rapid ROI Through Mobility by BlackBerry
February 2010 - (Free Research) Companies are reaping the benefits from mobile CRM, field service and sales force automation processes with the latest Research In Motion (RIM) offerings. Read this white paper to learn more!
Data Quality: A Survival Guide For Marketing by SAP America, Inc.
June 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
The Top 10 Technical Considerations for Evaluating e-Commerce Platforms by Art Technology Group (ATG)
July 2010 - (Free Research) This paper offers ten considerations to help guide the selection criteria for your next e-commerce platform - which should ideally be the last e-commerce platform you would ever need to buy. Continue reading to learn these two technical considerations for evaluating e-commerce platforms.
Developing for the Future - The New Trend for Hosted VXML by West Interactive
June 2010 - (Free Research) By taking advantage of the Voice XML platform (VXML) to manage infrastructure scale and support, companies are freeing up IT dollars and resources to focus on creating best-in-class customer experiences using IVR applications. This webinar will provide you with key information necessary to execute a comprehensive PaaS strategy using VXML.
Heinz Uses Wireless Technology to Gain Retail Advantage by BlackBerry
February 2009 - (Free Research) Heinz wanted to speed up and improve the quality of scorecard information they gathered about Heinz brands in retail stores; so they used the Electronic Retail Audit solution on BlackBerry devices to provide brokers with accurate feedback.
Steps to Discovery and Protection of Sensitive Data: Find IT. Search IT. Mask IT. by dataguise, Inc.
June 2010 - (Free Research) Protecting sensitive data in the enterprise has never been more important, or more challenging. An effective data protection strategy must start with finding all of the data repositories on the network and identifying all of the sensitive data contained in those repositories. Read this paper to learn more.
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